Celebrate Life by Living 

In the center of my weekly to-do sheet, I have the following written: Full throttle, learn ferociously, celebrate daily. I haven’t yet adopted it as an official motto, but in the current version of abk, it definitely has me on the right path. 

Christy and I spent last week in Frisco, Texas. I was at the PGA headquarters learning.  Christy wanted to get away from kids. We were both successful. 

Though I began dabbling with the above mantra a week or two prior, I decided to put it into practice last week. At the office, I would be surrounded by literally the best of the best people and facilities, and at night the world was our oyster. 

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Full throttle means living. Actually living. Not going through the motions. Not going through the habits. Going hard. Going full but not reckless. To me, it means being worn out at the end of every day because I did all the things I wanted to do that day, maybe more. 

Every day in Frisco, I woke up and said full throttle. Each day I would learn, teach, coach, observe, ask questions, and play golf. Each day I would explore the area and find something new and exciting. Each day I would talk to someone new. Each day I would explore a new food or drink. When it was time to go to bed, I would be empty, not full, and start over again the next day. 

If there is one single aspect of my life more important than another, it is keeping my brain sharp. If my mental capacity and intellect are not being challenged, it’s no bueno. Hence, learn ferociously. 

Traveling and the game of golf offer the opportunity for lifelong learning, and I’m sure that’s why I’m drawn to both of them. I cannot tell you how much I learned from the masters who were teaching us last week, but I will say this. I am not a note taker, and I took five plus full pages of notes. Ideas, thoughts, things that I can implement. 

You know what one of those was straight from the CEO of the PGA? Learn ferociously. 

The idea of celebrating daily is centuries old, but sometimes I think it has been forgotten. My idea of celebrating daily typically revolves around a cool experience of dinner, though it sometimes takes other forms. 

Last week, when the work was done (though I don’t really consider it work), the play began, and the stomach started growling. When the worst meal of the week is In-N-Out Burger, you know you are on to something. 

But it wasn’t just the food. Card shops, new technologies, sporting venues, and other creative outlets. I felt like I was living again. 

Every time I get on my jet ski, I can’t wait to go full throttle. Every time I get on my son’s electric scooter, I can’t wait to go full throttle. Every day I wake up now, I can’t wait to go full throttle. 

And meditation + full throttle = really, really good.

Have a great week.-Benj

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